Table 1 Description of study sample (Weighted, N = 9,315)

Individual/household-level variables

 Age

  15-19

1,116

11.9

  20-24

2,534

27.2

  25-29

2,149

23.1

  30-34

1,613

17.3

  35-39

1,106

11.9

  40-44

597

6.4

  45-49

200

2.2

 Education

  No education

1,852

19.9

  Primary

4,086

43.9

  Secondary/higher

3,377

36.2

 Marital Status

  Never in union

769

8.3

  Married

6,190

66.4

  Cohabitation

1,160

12.5

  Widowed

114

1.2

  Divorced

1,082

11.6

 Employment status

  Not working

1,278

13.7

  working

8,037

86.3

 Parity

  One birth

2,614

28.0

  Two births

2,116

22.7

  Three births

1,505

16.2

  Four or more births

3,080

33.1

 Mass Media

  No

3,943

42.3

  Yes

5,372

57.7

 ANC visits

  No

1,008

10.8

  1 or more

8,307

89.2

 Health insurance coverage

  No

9,054

97.2

  Yes

261

2.8

 Religion

  Christianity

6,600

70.9

  Islam

87

0.9

  Traditional

236

2.5

  No religion

2,392

25.7

 Wealth index

  Poorest

2,096

22.5

  Poorer

1,942

20.9

  Middle

1,895

20.3

  Richer

1,818

19.5

  Richest

1,564

16.8

 Terminated Pregnancy

  No

8,077

86.7

  Yes

1,238

13.3

Community-level variables

 Place of residence

  Urban

1,548

16.6

  Rural

7,767

83.4

  Problem with permission to go to the health facility

  Big problem

1,423

15.3

  Not a big problem

7,892

84.7

  Problem with money needed for treatment

  Big problem

5,518

59.2

  Not a big problem

3,797

40.8

 Problem with distance to a health facility

  Big problem

3,326

35.7

  Not a big problem

5,989

64.3

 Problem with not wanting to go to the health facility alone

  Big problem

2,847

30.6

  Not a big problem

6,468

69.4

 Community literacy level

  Low

2,819

30.3

  Medium

3,325

35.7

  High

3,171

34.0

 Community socioeconomic status

  Low

5,204

55.9

  Moderate

1,074

11.5

  High

3,037

32.6