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Table 6 User engagement with the web app (n = 1874)

From: SmartMoms – a web application to raise awareness and provide information on postpartum depression

Activities

No (%)

Number of sessionsa

2752

Number of unique usersb

1874

Duration of sessions in minutesc

02:32

Bounce rated

(27.1)

First-time visitorse

1837 (82.1)

Returning visitorsf

400 (17.9)

Most visited pages in page views

12.657

 Landing Page

3702 (29.3)

 Survey Page

1931 (15.3)

 Self-screening Page

1906 (15.1)

 Information Page

688 (5.4)

 Help Page

655 (5.2)

 Help-page – Support Options

598 (4.7)

 Video Page

463 (3.7)

Mean Time spent on pages in minutes

00:42

 Help-page – Support Options

01:07

 “About Us” Page

00:59

 Survey Page

00:58

 Landing Page

00:49

 Self-screening Page

00:48

 Video Page

00:37

  1. Note. a Period of time users are actively engaged with the web app
  2. b Users who have had at least one session within the selected date
  3. range, includes both new and returning users.
  4. c The average length of a session.
  5. d Visits in which the user left the site from the entrance
  6. page without interacting with the page
  7. e An estimate of the percentage of first-time visits.
  8. f Percentage of visitors returning to the website.