Skip to main content

Table 1 Characteristics of the participants and bivariate results (n = 3439)

From: The impact of a community driven mass media campaign on the utilisation of maternal health care services in rural Malawi

Variable n (%) Exposure to PLM program p-value
  No (%) Yes (%)
Total 3439 (100.0) 1349 (39.2) 2090 (60.8)  
Age (years)        
 15–19 224 (6.5) 102 (45.5) 122 (54.5) <0.003*
 20–29 1628 (47.3) 590 (36.2) 1038 (63.8)  
 30–39 1183 (34.4) 480 (40.6) 703 (59.4)  
 40–49 404 (11.8) 177 (43.8) 227 (56.2)  
Education        
 None 529 (15.4) 261 (49.3) 268 (50.7) <0.001*
 Primary school 2463 (71.6) 964 (39.1) 1499 (60.9)  
 Secondary school 447 (13.0) 124 (27.7) 323 (72.3)  
Marital status        
 Never married 99 (2.9) 53 (53.5) 46 (46.5) <0.001*
 Currently married 3094 (90.0) 1180 (38.1) 1, 914 (61.9)  
 Formerly married 246 (7.2) 116 (47.1) 130 (52.9)  
Occupation        
 Farmers 2559 (74.4) 1033 (40.4) 1526 (59.6) <0.001*
 Self employed 514 (15.0) 159 (30.9) 355 (69.1)  
 Casual worker 273 (7.9) 119 (43.6) 154 (56.4)  
 Others 93 (2.7) 38 (40.9) 55 (59.1)  
Women’s group member        
 No 2341 (68.1) 1090 (46.6) 1251 (53.4) <0.001*
 Yes 1098 (31.9) 259 (23.6) 839 (76.4)  
Used contraceptives        
 No 529 (15.4) 267 (50.5) 262 (49.5) <0.001*
 Yes 2910 (84.6) 1082 (37.2) 1828 (62.8)  
Utilised antenatal health care services        
 No 54 (1.6) 35 (64.8) 19 (35.2) <0.001*
 Yes 3385 (98.4) 1314 (38.8) 2071 (61.2)  
Sleeping under bed-nets during pregnancy        
 No 710 (20.6) 365 (51.4) 345 (48.6) <0.001*
 Yes 2729 (79.4) 984 (36.1) 1745 (63.9)  
Delivered at health facility        
 No 271 (7.9) 116 (42.8) 155 (57.2) 0.209**
 Yes 3168 (92.1) 1233 (38.9) 1935 (61.1)  
Utilised postnatal health care services        
 No 469 (13.6) 233 (49.7) 236 (50.3) <0.001*
 Yes 2970 (86.4) 1116 (37.6) 1854 (62.4)  
  1. PLM phukusi la moyo
  2. *Significant (p < 0.05); **Not significant (p > 0.05)